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silk

route

Branding / Design

(© 2021)

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silk
route

Collaborating with Samuda on their new line of silk scarves was a rewarding design journey. Tasked with crafting a truly immersive experience, we went beyond simple packaging. We designed both the unique metal clip-top canisters and the intricately detailed silk scarves themselves, ensuring a cohesive and sophisticated brand aesthetic. The primary inspiration behind the hermetic clip-lock closure was to allow a user’s favorite fragrance to linger and scent the silk, creating a truly personal and evocative connection. Every element, from the sophisticated Arabic-inspired patterns to the meticulous design of the containers, reflects Samuda’s dedication to quality and our studio’s multi-disciplinary design expertise, spanning both product packaging and textile print design.

Year

@2021

Client

Samuda

Services

Metal / Packaging

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